About Us

C-Suite Experience by Leadership Team

Beacon Worldwide was founded by Carl Erickson to bridge the gap between leadership strategy and operational execution. What began as a specialized sales consulting practice has evolved into a global partner for businesses seeking to modernize how they lead, communicate, and grow. At Beacon, we believe transformation starts with people and succeeds through intelligent, practical systems that drive measurable results.

The Vision of Carl Erickson

For more than two decades, Carl Erickson has guided organizations through complex transitions in sales enablement, business development, and digital transformation.

He founded Beacon Worldwide to create a consulting model that emphasizes clarity, connection, and accountability — ensuring every initiative is both strategic and executable.

Carl’s leadership philosophy centers on three core principles:

  1. Human-First Thinking – People drive success, not processes alone.
  2. Data-Informed Decisions – Insight leads to smarter execution.
  3. Sustainable Change – Growth that endures long after engagement ends.

Who We Are

Beacon Worldwide is a team of senior consultants, strategists, and digital transformation experts who believe in practical, measurable impact. Each member of our team brings deep expertise in business operations, marketing, and sales strategy with combined hands-on experience leading change in complex organizations.

Carl Erickson - Founder and President - Beacon Worldwide

Carl Erickson

Founder & CEO

Nina Labonte - Chief Growth and Operations Officer - Beacon Worldwide

Nina Labonte

Chief Growth and Operations Officer

Scott Madison - VP of Digital Marketing

Scott Madison

VP of Digital Marketing Services

Luna Mendoza - Marketing Director - Beacon Worldwide

Luna Mendoza

Director of Social Media Services

Lisa-Marie Sikand - Director of Major Accounts - EMEA

LisaMarie Sikand

Director of Major Accounts – EMEA

Marcus van Vugt - Managing Director APAC - Beacon Worldwide

Marcus van Vugt

Managing Director APAC

We help businesses adapt to new realities including digital transformation and leadership realignment by combining strategy, enablement, and analytics under one roof.

To enable organizations to grow stronger, smarter, and more aligned through actionable strategy and practical execution.

  • Integrity in every partnership.
  • Accountability in every outcome.
  • Innovation in every solution.
  • Collaboration across every team.

How We Work

Our approach is guided by Beacon’s proven framework: Assess. Align. Activate. Advance.

Each phase builds the foundation for long-term success by blending human insight with digital precision.

Learn more about Our Approach

Learn about us at Beacon Worldwide.

Recognition & Impact

One thing you’ll learn about us, Beacon Worldwide has partnered with organizations worldwide across healthcare, manufacturing, and professional services while delivering scalable improvements in performance, leadership alignment, and operational efficiency.

Highlights:

  • Recognized for sales enablement and leadership excellence
  • 20+ years of leadership experience across global industries
  • Proven track record of client growth and retention
About Us - We Provide Clear Understanding Of Next Steps to Improve Your Business - Beacon Worldwide

Join Our Journey

We’re always looking to collaborate with forward-thinking organizations ready to embrace change and unlock their next stage of growth.